RIP Dr. P
I got a pleasant surprise last night. I found a bottle of dr. pepper under my desk.
I love the stuff. I know it's a very acquired taste, it's one of those love it or hate it kind of things. It was first brought to Australia in the mid-1990s and didn't sell very well apparently. Distribution was stopped late last year.
Good for me because the big supermarkets were virtually giving the stuff away. I stocked up of course. A few weeks later it ran out. I can easily in a day drink two of the 1.25 litre bottles it is sold in. I found a few supermarkets with stock and more was bought. By the time it finished, couldn't find it on the shelves. It had quietly disappeared.
I thought that was it until early this year when a new source was discovered. Seems a local discount clearance store had acquired some old stock that had been laying about somewhere. And there was much rejoicing.
Several crates worth were purchased and happy days were here again. The idea of it not being popular also does not add up, going by the rate it disappeared from the discount store.
Of course that ran out after a month or so and I was on the dr. pepper emotional turmoil roller-coaster again. I was just about over it and then I found this bottle hiding behind my desk. Probably one of the last in Australia.
So I shall now mourn for the enjoyable drink and it's brief period of fame down under.
Maybe it's wishful thinking but I find it hard to believe there isn't a market it for it here. Yeah okay might only be a small niche market but a viable one none the less. Seems a brand has to flood the market and sell in huge numbers to be viable these days. Maybe the supermarkets were at fault for buying too much in the first place.
And while I'm on the subject of fizzy, judging by the number of Scots and their descendents in Australia a similar market might also exist for Irn Bru. Okay now I'm pretty certain I'm getting into fantasy land.
I love the stuff. I know it's a very acquired taste, it's one of those love it or hate it kind of things. It was first brought to Australia in the mid-1990s and didn't sell very well apparently. Distribution was stopped late last year.
Good for me because the big supermarkets were virtually giving the stuff away. I stocked up of course. A few weeks later it ran out. I can easily in a day drink two of the 1.25 litre bottles it is sold in. I found a few supermarkets with stock and more was bought. By the time it finished, couldn't find it on the shelves. It had quietly disappeared.
I thought that was it until early this year when a new source was discovered. Seems a local discount clearance store had acquired some old stock that had been laying about somewhere. And there was much rejoicing.
Several crates worth were purchased and happy days were here again. The idea of it not being popular also does not add up, going by the rate it disappeared from the discount store.
Of course that ran out after a month or so and I was on the dr. pepper emotional turmoil roller-coaster again. I was just about over it and then I found this bottle hiding behind my desk. Probably one of the last in Australia.
So I shall now mourn for the enjoyable drink and it's brief period of fame down under.
Maybe it's wishful thinking but I find it hard to believe there isn't a market it for it here. Yeah okay might only be a small niche market but a viable one none the less. Seems a brand has to flood the market and sell in huge numbers to be viable these days. Maybe the supermarkets were at fault for buying too much in the first place.
And while I'm on the subject of fizzy, judging by the number of Scots and their descendents in Australia a similar market might also exist for Irn Bru. Okay now I'm pretty certain I'm getting into fantasy land.
posted by soup_dragon at 2:15 pm
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